The Kremlin Finally Found a National Idea: Forever War

General


In today’s Inside Russia broadcast, I break down how Russian state propaganda has evolved since 2022—from confused slogans and temporary “special operation” framing to a much darker narrative: a holy, endless struggle where past wars (WWII, Afghanistan, Chechnya) are blended into one continuous story, and the line between the living and the dead is turned into a political message.We’ll look at:-how the messaging shifted from “quick success” to permanent mobilization-why propaganda mixes generations, wars, and symbols into a single identity-how “sacrifice” becomes policy—and why that matters for ordinary people-what this does to the economy, society, and Russia’s future trajectory-why “no endgame” can become the entire pointThis is analysis, not sensationalism: how narratives are built, how societies are conditioned, and why an “everlasting war” story is useful for power—especially when reality gets harder to manage.If you want clear, grounded analysis of Russia today, Russian propaganda, Putin’s system, and the mechanics of a permanent wartime state, you’re in the right place.

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